Sunday, August 5, 2012

It's All Abouit Marketing

There are so many excellent books that are written that die on nthe vine. Why? Because of lack of marketing. This is especially true of most self published books. This is the first in an series of blogs that will address the complicated world of marketing your book.

The first step is to determine your messaging. What are the three most important things you want to say about your book? This isn't as easy as it sounds. If you like, send me your initial thoughts on the messaging for the book you've just completed or are currently working on. Also include the hight concept. Define in one or two sentences what the book is about. My email address is

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